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A Marketer’s Guide to 2021

In early December 2020, we hosted an event for marketers, by marketers to celebrate (yes, celebrate) 2020 wins and discuss how the last year is informing marketing strategies for 2021.

A simple reflection on 2020 brings up a lot of emotions – it was a trying year, both personally and professionally, but it was also a year of growth for many; and, while there were many negatives, we wanted to focus on the positive aspects of this year to share and inspire marketers around the globe.

You know them. They’re the ones who welcomed March by tearing their carefully…

Sales Activities: Volume vs Value

When it comes to sales activities, should you be looking at volume – that is, how busy your reps are – or at the value of their activities?

From one company to another, every sales organization looks slightly different. From the roles and responsibilities of the sales team, whether they’re divided by territory, vertical, or product line, to their comp plans and everything in between…  But one common thread that connects all sales organizations is the series of calls, emails, meetings, that they complete as they build relationships with their prospects and clients. At the end of the day,…

Smart Sync: The Fast Track to Complete CRM Data

Many Introhive customers rely on our Smart Sync technology to improve their CRM data by cutting through the noise, ensuring the right data makes it to CRM, and making it easier for sales and BD teams to find the info they need. Read on to learn why Smart Sync is the new must-have for CRM data management.

With market saturation, rising customer expectation, and an abundance of information at buyers fingertips, many experts argue that if you neglect to put your customer experience first, it’s only a matter of time before you’re pushed out of the market completely.

Do you…

Introhive: From a Simple Concept to a Fastest-Growing Company

In 2012, when Stewart and I came together to create Introhive, we had a simple goal: clean up CRM data through automation. We’d seen it ourselves time and time again as we waded through inaccurate and incomplete data in the CRMs of our past lives. We knew we could create a better way. And so we did. 

From there, we evolved to apply artificial intelligence (AI) to our solutions to go beyond just automation to provide data enrichment and derive insights that could push our customers’ business forward. We focused heavily on our product development, bringing in the brightest talent…

Unexpected but certain: Why I joined Introhive

It’s been an unusual time, and I still can’t shake the feeling that 2020 is different than any other year. When COVID-19 started taking shape, I decided to leave my senior role at a local tech company to focus on a few investment opportunities and advisory work. I spent 5 years working in San Francisco and built relationships with a few founders and startups that wanted to connect and discuss investment opportunities. The changes resulting from COVID were the right time to do this —  I quickly set up a Zoom + socially distanced meeting space in my backyard gazebo…

Reduce the Overwhelm with AI to Increase Productivity

For many organisations, increasing productivity is one of the main reasons why they make the leap to invest in technology. Productivity can suffer as a result of many factors in a team or individual’s day-to-day. From the never-ending to-do list to constant interruptions over the course of a workday, it’s easy to understand why teams feel overwhelmed and how productivity suffers. Just picture this:

You’re in the middle of preparing a client presentation when your phone lights up. One of your prospects just needs some clarification. You’re on a tight deadline, but this prospect is a bit high maintenance, so…

Prospecting in a Digital World

Gone are the days when we could pop our heads over a cubicle and ask a colleague if they know so-and-so at XYZ Company, and don’t even think about collecting business cards at a Happy Hour event or a tradeshow! The world of business development in B2B financial services has gone digital in a big way. We all know that business flourishes when we can nurture and harvest our current relationships and when we can make new connections, but how can this be done without face-to-face interactions and easy collaboration in the office? Is it even possible to achieve this…

Transform Banking with Data-Powered Insights

There are few industries where you have access to the breadth and depth of customer data as the banking industry.

However, if this data isn’t informing strategy, banks are missing out on the opportunity to deliver an exceptional customer experience. From the ‘ten thousand foot’ perspective, banks can cross-reference market data from sources such as Bloomberg against their own customer demographic information and make decisions, but what if you could get even more granular?

In today’s market, there are a number of new trends in banking and data analytics that can be merged together to bring better, more actionable insights…

Introhive Wins CRM Software Innovation Award in 2020 MarTech Breakthrough Awards

Introhive, the world’s fastest-growing B2B sales intelligence software, today announced that it has been selected as the winner of the “CRM Software Innovation Award” in the third annual MarTech Breakthrough Awards program conducted by MarTech Breakthrough, a leading market intelligence organization that recognizes the top companies, technologies and products in the global marketing, sales and advertising technology industry today.

The world’s leading brands across high tech, telecommunications, commercial real estate, professional services and more trust Introhive to boost revenue growth and accelerate business transformation. Introhive’s artificial Intelligence (AI) powered sales intelligence platform is designed to help organizations realize the full…