Relationship Intelligence

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04 Jun: Leveraging Past Relationships for Future Success

Regardless of industry, geographical location, or company size, one truth reigns supreme: strong, positive, relationships are important to the health and growth of your business. As organizations around the world pivot strategies and seek new ways to meet ever-changing market demands, leveraging past relationships to generate new business has never been more important than it is today.

There is no shortage of literature filled with suggestions on how best to use past relationships to fuel future sales success and business growth. A quick Google search can give you the top 10 ways to leverage relationships to drive revenue but there’s…

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28 Feb: Little Effort, High Reward: How Hitachi Uncovered Over 32K Relationships with Introhive

Little Effort, High Reward: How Hitachi Uncovered Over 32K Relationships with Introhive

Hitachi Solutions Europe is a global consulting company and system integrator based in the UK. With a wide range of capabilities that includes digital transformation, ERP and CRM implementation, change management and data science & analytics, Hitachi Solutions integrates the latest technologies to create efficiencies and foster growth within their clients’ companies.

As a global organization, Hitachi Solutions was looking to streamline their data and client intelligence collection without creating more work for consultants and account managers. With so many clients around the world, they needed a…

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12 Feb: Cleanse, AI-Powered Contact Quality Management for B2B

Keeping contact information up-to-date within a customer relationship management (CRM) system is difficult — especially for customer-facing staff. Not only are these employees strapped for time — they are often unaware of departures and physical moves their contacts have made. This causes discrepancies in CRM data quality, leading to bigger troubles down the line.

Managing data often requires staffing a team dedicated solely to data stewardship, which requires a significant investment in people and time resources. Organizations seem to have two choices: either staff a data stewardship team to constantly work in a reactive cycle to outpace data decay and…

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12 Dec: 3 Key Differences Between Relationship Maps and Graphs

In an age of dwindling consumer trust, relationships not only still matter—they’re foundational to setting yourself apart from the competition. It’s no wonder organizations of all types and sizes are looking to optimize how they get a handle on and make use of their organization’s relationship capital. 

What is relationship capital? At Introhive, we define it as the sum of all of the relationships of all of the people within your company and its extended business network. These can be relationships with employees, board members, clients, intermediaries, partners, suppliers, as well as with your alumni, ex-employees, and industry leaders.

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17 Sep: Everything You Need to Know about Relationship Intelligence Automation

A referral is the kick start to the buying process for a staggering 84 percent of all buyers. That means client satisfaction should be a top priority if you want to grow top-line revenue. Not only do happy clients make glowing recommendations; they also stick around to add revenue year-over-year.

But do you have what it takes to keep, grow and build these lasting relationships? If you don’t have a 360-degree view of your total network (your organization, prospects, clients, etc.), the answer is likely no.

But good news: that holistic view is within reach. Say hello to your…

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05 Sep: When Sales Funnels Go Wrong

Are your sales funnels delivering?  Probably not, if you’re reading this. Or, at least, you sense your sales performance could be better.

It’s really all about risk management. There’s the risk of coming in below predicted target with implications for individuals and organizations. And you have the risk of business plans and cash requirement being driven off course. You might even be at risk of non-delivery if unexpected business comes in at unexpected times.   

But successful funnel management goes beyond risk reporting. And it does more than improve forecasting accuracy. Optimized sales funnel management identifies potential problems in the…

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22 Aug: How to Reach Disengaged Prospects and Clients

“How do I engage with busy or disengaged prospects who don’t yet see why they should be talking to me?”

It’s the heartfelt cry of many involved in new business development. It’s also a real issue for those trying to re-engage with lapsed or low-contact customers.

We all know that cold calling is a pretty inefficient and ineffective numbers game. The figures are there to back up the experience: 90 percent of buyers say they don’t take calls from unknown callers. The latest figure I saw was that it takes 18 calls to get a live contact with a…

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08 Aug: 6 Keys to Success with Third-Party Sales

Managing third-party selling is not easy. But in many sectors, it is very important! The intermediaries hold the key to increased income from existing clients and winning new clients.  

Third-party selling can either be the way the company delivers customer intimacy or a barrier to customer intimacy.

In the past companies often took the view that provided the results were good (right volumes, right margins, right compliance) then the activity of distributors did not really matter.  It was almost part of the deal: “as long as you deliver the result we will leave you alone. You get your freedom….